SPARK - SANTALINE

For 24 years, hundreds of thousands of Kiwi kids have been ringing Spark’s Santaline, to leave the big man their wish-lists. But, being Santa’s busiest season, every call has gone to voicemail. Until now. For Christmas 2017, we recruited a team of old friends from Metlifecare Retirement Villages, to help answer calls to Santaline. They manned the phones daily in the weeks leading up to Christmas, excited to hear the country’s wish-lists. Giving both Kiwi kids, and the elderly, a magical Christmas.

LAUNCH FILM